Mindy Mackenzie, the prior Chief Performance Officer of Beam, Inc., is known as the “Velvet Hammer” for her tough-yet-caring style of leadership. Her Wall Street Journal best-selling book The Courage Solution: The Power of Truth-Telling with Your Boss, Peers, and Team details her spin-free approach to personal and business success.
What We Did – We assumed maintenance of her site in 2015, several months in advance of the book launch of The Courage Solution. We worked with her, and her publicists and other professionals, to ensure that the book launch went smoothly. We customized her WordPress installation to support her Media Appearances as a custom type, where they could be entered, tracked, and listed as of the date they occurred. We also implemented rotating videos on the front page of the site.
What We Still Do – We continue to provide backups, WordPress support, and content updates for Mindy’s site.